L&P, Kiwi treats, savoury muffins, and antipodean coffee. Who’d have thought you can find all of these in the depths of East London? My lovely friend Ngaire kindly investigated for us…
Having lived in London for four years now, sometimes you start to miss a bit of the homeland. I’d been told by a Brit workmate that ‘you Kiwi’s really do know how to do proper café food and lovely presentation’ and when he explained this café called ‘the long white cloud’ that he had visited, I knew I just had to check it out!
For those of you that aren’t Kiwis, New Zealand is known as ‘Aotearoa’ in Maori, meaning the ‘land of the long white cloud’. So what better place to visit when you’re missing New Zealand than a place named after it?
The ‘long white cloud’ is located on Hackney Road in Hoxton, a perfect spot to visit for brunch after the Colombia Road Flower Markets (which is what I did on this one sunny Sunday).
They have a menu to die for with so many gorgeous options with free range and fair trade products making any item not only yummy but satisfying too. I decided to eat something a bit different with a dish of French toast, while my friend (who had been drooling over the kiwi products on the shelf) decided to go for the free-range scrambled eggs with salmon and a side of L&P to prove that despite only being out of New Zealand a few months there is still need for Kiwi products (my Kiwi order from SANZA had already been made a few days before).
The café doesn’t quite have that sandy beach flavour that I’d imagine it would if was in the Bay of Plenty or Coromandel in New Zealand, but we are in London, so instead it goes for a bit of a rustic friendly feel to it with artwork on the walls and lovely smelling coffee to entice you in.
Having been there for brunch, I have a feeling I will need to examine the lunch or dinner menu further, as all their food looks incredibly enticing!
So if you’re up for a quiet Sunday brunch or a calming escape from the hipster vibe of East London, check out the long white cloud here.